Wishing any reader out in cyber space a sooooper dooooper 2012
where gratification and good health inundate your life forever, where hitches and glitches underline never in your wording or dictionary!
On New year’s eve this strain played and re-played in my mind and from it stemmed my 1st post for this year:
iravaa pagalaa kuLiraa veyyilaa
ennai onnum seiyaadhadi
What good these lines are, as an paper to adore penned by Pazhani Bharathi in Vasanth’s Poovellaam kaettupaar, sung by Hariharan and Sujatha, with my dear ‘bro’ Suriya dancing in a rain…truly smashing that we motionless to adopt for ‘talkie with rekhs’ today!
Night or day, sleet or sunshine…sea’s rage pretension with a breeze and sky pitching in, bedecked with special efx and vfx of rumble and lightning…
but a dear ‘Kollywood’ is unfazed…totally strong by Mother Nature proclaiming her power!
Deadlines, D-day, H-hour have to be met, no excuses can be given, simply since it is recover of a film and income concerned is ma$$ive.
Despite Cyclone Thane hovering over a heads, we maneuvered by a paLLams (‘pot holes’ is being too easy on a state of a widen between Valluvar kottam and Vadapalani!) to my destination, Director Pandiraj’s office.
I found him sitting all unequaled ‘cos he felt he won’t be means to get his ‘Marina’ censored in time (after all a efforts he had put into it) to send it for a inhabitant awards.
Since we am going by this proviso in life where God has been intensely kind to me, we suspicion let me try my luck. My fingers went on ‘active mode’ dialing Prasad, Real Image, Censor board…that’s when we found any of them were in their own
zip zap wizz mode of assembly nearby to unfit deadlines, before we bid a contented tata to 2011.
Jaya Vasant, Senior manager, customer relation, rose to a arise as she always does and pronounced she’d try and call her sorcery wand. Dinakaran came on a line…
he heads a PXD dept, Prasad film lab, in assign of calm and business development. we was dumbfounded to hear from him that they had 13 films that were releasing that Friday and were operative 24 hours to accommodate a deadline…6 A.M to 6 A.M turn a time in 3 shifts. Ironically one of them was Puyal veerar
(Storm warrior) that weathered Cyclone Thane!
Since Pandiraj was still perplexing to figure out how to get ‘his baby’ out of a woods, notwithstanding a ‘iravaa pagalaa’ syndrome, we called a CEO of Real Image Arvind. Incidentally usually to illuminate those of we who are unknowingly of this, we owe a change from normal film prints to Qube cinema to a pioneer-duo Senthil Kumar and Jayendra Panchapakesan who brought in a digitalized-display epoch in 2004 to Indian cinema…life became reduction harrowing for a producers aggrieved by their exhausting bank account!
Real Image had their share of films to finish during breakneck speed:
Exit speed ( Asura vegam!), Vettai Nayagan dubbed chronicle of Telugu film Golimaar, Abhaayam (danger), Maharaja, Paavi, 18aam kudi ellai aarambam, Mahaan kaNakku, Karuththa kannan, Vazhi vidu kannae vazhi vidu and a situational ‘storm warrior’ and more!
But they still thankful and enclosed Pandi’s Marina…and we thanked God for bringing behind a endearing :- ) on Pandi’s wretched face! we always have a special dilemma in my heart for eccentric producers profitable complicated seductiveness and putting in their scanty resources, simply since they are ruled by their passion for cinema.
Janaki Sabesh a informal conduct immediately gave me a contribution that she had on her finger tips…she is truly a lady of substance! we was connected to Balaji, manager, marketing.
Balaji and we have trafficked this subtitling journey, together for many films, and we share a common woe. Most producers and directors, roughly 99.9999999999% of them do not give Real Image a compulsory time compulsory to excellent balance a final product. Poor Balaji is held between a stone and a tough place (I wouldn’t like to call anyone a demon or a low sea!) roughly always. DoP insists on a final perspective while a distributors are not prepared to wait. Rightfully so, we consider their explain is reasonable. Especially when it has to be sent overseas. Singapore, Malaysia, Europe need a film in their hands a week progressing for their possess bury clearway and subtitling in their particular informal languages. So if a film is releasing on Friday a 13th(!!) of Jan, afterwards a calm has to be given to Real Image on a 3rd. Otherwise finish outcome is Balaji will shortly be like a classical impression in Victor Hugo’s novel, Hunchback of Notredame!
But on a critical note, R.I never fails to hook retrograde to broach in time. we told Balaji that even if one singular film rectifies this afterwards truly a coop is mightier than a sword!!!
Back to my Watson avatar! This is because we trust ‘life is all about serendipity and destiny’! Imagine my startle and warn when we rebound via a ups and downs of Kodambakkam high highway and come behind to a bureau to find Senthil and Prasad in low convo with my husband! Senthil is technical conduct of Prism Pixels a vfx studio started by Raju and Gopi. AND they were regaling accounts of how they didn’t let a gale block their schedule!! They, like me, have a soothing dilemma for entrance directors and producers and 1st time heroes! One of their films Meera udan Krishna starring a executive Krisshnaa as Krishna indispensable their full fledged courtesy in a D.I stage. They were closeted in their bureau head-deep in work preoccupied to a ear-piercing winds and pouring rain, co-ordinating with a writer Arun Vijay and executive / favourite rolled into one! They also had their hands full with Ambuli a 3D film, Dr Saroj Kumar a shortly to be expelled satirical Malayalam film, Chingaari a Kannada film starring Darshan, Padam paarththu kadhai sollu with a ‘Aanmai thavarael’ favourite Tharun…and succeeded in assembly their deadlines usually in a scrape of time.
NFDC was bustling with Allide nammane illi bande summane (Kannada) and Aravaan (Thamizh) ‘spotting’ to send for a National awards. Their ‘spotting’ group Sachin, Mahesh and Kailash has to slave by a puddles and transport all a approach from their chateau over Tambaram and news to work during 8:00A.M in Egmore!
Oh and how can we be though mentioning Pixion Chennai, with Madhusudan, Operations conduct who is such a perfectionist, a male we can totally bond to.
Pixion had to finish within a stipulated time ‘As a stream flows’ ( Assamese- Hindi) DoP being my dear crony Madhu Ambat, Dr Saroj Kumar ( D.I) and Muppozhudhum un karpanaigaL (vfx for a trailer, Telugu version) a film that’s many energetically expected initial trimester of this year. Harisuthan and his group worked behind to behind not usually ensuring all their clients were entirely confident though also delivering as betrothed notwithstanding haphazard continue conditions!
Gemini lab D.I multiplication had their hands full and superfluous with Casanova and Second uncover (both Malayalam), a many talked about ‘3’, Crazy loka (Kannada) Lucky (Kannada) Sundar C’s Masala café trailer, obligatory C.G work for K.V Anand’s Maatraan (Tamil), Nandeeswarudu, (Telugu), 6k grading for Nanban (Tamil), 1st time in ever in South Indian cinema!
Wow! They have a palm in any denunciation south of a Vindhyas and Mother Nature couldn’t stop their fervor!
kadalaa puyalaa idiyaa mazhaiyaa
KOLLYWOOD-ai onnum seiyaadhadi
That’s a indicate we am perplexing to make and we wish we haven’t missed a timber for a trees!
Kudos to Kollywood for her diligence, dedication, tough work and ability to arise to a arise when needed…and ‘standing tall’! we have referred to Kollywood in a delicate gender ‘cos after all isn’t she a Thamizh Thaai!
A huuuuuuge interjection to a one who gave me this thought to start 2012 on such a certain note and to all my friends in a attention who though a second’s
hesitation or distrurbance pitched in their might, within a blink of my eyelid.
Jai ho to a film fraternity!
rekhs
